LAKESIDE REWIND
Chicago, IL
12/5/2017 0 Comments TSHIRTThis is the tshirt that we made for the music festival. We made it by using both Photoshop and CustomInk to produce the best product for this festival. We chose a tie dye color because we thought it would show the exciting,fun vibe of the festival. We put our logo on the shirt with the festival name so it is easily recognizable and identified with our festival. The theme that we are portraying is the tie dye because throughout all the promotional aspects we have included the tie dye. We also have a white option for whomever wants the more simple side of their clothing. The technique that we used was to go to CustomInk.com to create the best shirt possible for the festival. This item fits our target market perfectly because it really hits the millennials and adults that we are trying to reach. The millennials whom are more vibrant can look for the tie dye shirt for their wardrobe, but the adults who attend who want a more casual look can pick the white version. The theme that we wanted to follow was that rock vibe, but also put a modern twist on it with our logo and the tie dye option. I would just like to highlight that about this product we made sure to make two separate ones to fit our target market. We could've just made one simple one for everyone. But we decided to add a variety for certain people's tastes.
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