12/19/2017 0 Comments logo, slogan, and uniform
0 Comments
12/19/2017 0 Comments corporate sponsorsThe sponsors that I chose for the Chicago Cobras was very simple for me. I wanted something that would appeal to the viewers eye, but also something that impacted the fans personally. We are targeting fans in the generation we are in today. That is surrounded by technology. By having at&t as a sponsor we are allowing the market for technology be discovered even more and at&t to expand. We also noticed that most people watching sports, are into other athletics as well, which includes their style. We partnered with nike because we felt that it's a really good image to have with some top of the notch clothing worn by the Chicago Cobras. Another sponsor that I picked was Portillos. Portillos is a very important one because that is home to Illinois. There is no Illinois without Portillos. It connects with the audience in a way to where they will draw their attention straight to the portillos sign in the stadium. Toyota is the last sponsor because transportation is key in todays society and it is important to understand that and they would do an excellent job of sponsoring us.
12/19/2017 0 Comments home game promotional planWith the promotional home game plan, it is very effective because it really shows key dates that the fans will want to attend to. It is easily laid out so that the fans are able to read it clear and concise. The dates that are promoted are special dates such as father's day, mothers day, opening day, and fourth of July. Throughout these days fans will be rewarded with something. Each reward is posted on the promotion to gain a following and urge people to buy tickets for that day.
12/19/2017 0 Comments game schedule magnetWith the magnet, the team's schedule is easily displayed throughout the whole thing. Fans can put this on their fridge and take a quick peak at it to see if there was a game that day. The included sponsors were nike, portillos, att, and toyota to remind fans where all their support is coming from.
12/19/2017 0 Comments online game scheduleWith the online game schedule sports fans will easily recognize where the games are located, and who they are playing against. Making it a calendar layout makes it easier for them to read so they know what date the games are on, and which day of the week so they are able to plan ahead.
12/19/2017 0 Comments Billboard adWith the billboard ad, I wanted to make sure that the sponsor was present. It allows the people to understand where the ad is coming from and where they could take action at chicagocobras.com. The slogan of the team as well as the logo is on there so they are able to identify the logo and slogan with the team.
|